Your business is made up of several types of customers. The question is, “Are you taking care of the most important ones?”
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Your business is made up of several types of customers. The question is, “Are you taking care of the most important ones?”
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Ever wonder how many times advertisers are getting into the heads of consumers everyday? 1,000…5,000…10,000? Every message is competing with your business.
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As advertising reps we have a simple job, putting buyers and sellers togethers. We do it by asking questions and gathering information to decide the best direction to take your marketing. But we depend on you.
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Times are hard and you are having to make cutbacks. Think you can shut down your advertising? Think again. This is the time to dig your heals in and get ready for the ride of your life.
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One of the biggest questions for the local businessman or woman is “how should I spend my advertising dollar?” If you are thinking about outdoor here are a few pointers. And click on the billboard thumbnail on the left to see how billboards can backfire.
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Ever ask a media sales rep what his or her job is? What answer did you get?
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Are you speaking to your customers in a language that they understand and effects their lives? If you want your business to stand out from the crowd that’s where you need to start.
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How’s business? So you think you can improve it by running a few TV or Radio commercials? Unfortunately good advertising has put more than a few bad companies out of business. Want to hear more…
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Why do we ask for a Kleenex instead of a tissue? Or a Band-aid and not a bandage? These brands were first. Was your business first? In today’s “Marketing in a minute” We talk about being first.
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